Impact Study // Tenre Internal

AI Employee Sales Outreach Platform

Two AI employees, directable in plain English. One sources leads, the other runs full email conversations and books meetings.

A laptop screen displaying a dark dashboard with cyan and magenta analytics charts

The dashboard our two AI employees report into — sourcing, outreach, and meetings booked.

Two AI employees, one dashboard

We built ourselves a sales team that runs on plain English.

Tenre is an AI consultancy. We were going to need to land clients without becoming a phone-dialing operation in the meantime — and we didn't want to hire a sales team to do work we believed AI could do.

So we built ourselves a sales team. Two AI employees, addressed in plain English, fully autonomous on the parts that don't need us.

“The same system we'd build for a client. We use it ourselves.”

Tenre

/0.1

Two agents, one dashboard

The dashboard runs two agents. The first is a sourcer. Given any target profile in plain English — "ops directors at mid-market mortgage lenders, US-based, 200+ employees" — it surfaces high-quality lead lists.

The second is a multi-channel outreach agent. It takes the leads, contacts them across channels, carries full email conversations, handles common objections, and books meetings on our calendar autonomously.

A person working alone at a desk in a dimly lit office at night

The agents run while we sleep — the schedule fills itself by morning.

/0.2

Directable on the fly

The win isn't full automation — it's directability. We change campaigns by typing instructions in plain English. "Switch the messaging on this campaign to focus on compliance, not cost savings." Done. The agents adjust without engineering tickets, without re-prompting, without anyone touching code.

It's the same system we'd build for a client — applied to our own pipeline.

The platform is proof-of-product for the kind of work we do for our clients. It also happens to fill our calendar.